AMA Pro Racing Announces Restructuring and Renewed Focus on AMA Pro Flat Track and AMA Pro Hillclimb

| 5 November 2014 3:08 pm

AMA Pro Racing

Courtesy of the American Motorcyclist Association
Photo by Brian J. Nelson/AMA Pro Racing

AMA Pro Racing announced today a restructuring and a renewed focus on the sanctioning, operation and promotion of AMA Pro Flat Track and AMA Pro Hillclimb. In addition, the company remains committed to maintaining the positive and synergistic relationship with MX Sports in the sanctioning of the professional Motocross and ATV disciplines.

2014 1105 AMA Pro Racing Photo A

Along with changes in staffing, select AMA Pro Racing employees will see modifications in titles and responsibilities that will, primarily, help to build the stature of the company’s flat-track and hillclimb championships. The increased focus on these exciting motorsport properties was made possible by the recent transfer of commercial and promotional rights of the road-racing series to the American Motorcyclist Association and the KRAVE Group.

“We are excited for the future of AMA Pro Flat Track and AMA Pro Hillclimb,” said Michael Gentry, Chief Operating Officer of AMA Pro Racing. “These changes will allow us to better focus our resources and, in that regard, we see this as a very positive change moving forward. With a full flat-track schedule nearly complete for 2015 and every round set to be broadcast live in high definition and free of charge online at, we feel there is a lot of positive momentum, and we know we have a great staff in place to maximize exposure and marketability for our racing properties.”

To support the staff headquartered in Daytona Beach, Florida, AMA Pro Racing will retain consultants to advise and assist the company on certain areas of the business. The first such consultant to be brought on, industry veteran Steve McLaughlin, lends his immense expertise in a number of areas where the organization feels it can thrive. The AMA Motorcycle Hall of Famer’s legacy includes victories in AMA Superbike, the founding of World Superbike, and the profitable promotion of World Championship Motorcycle Grand Prix and Supercross events.

McLaughlin returned to the business of race promotion in 2014, when he successfully brought the Sacramento Mile back to the AMA Pro Flat Track schedule. With his wealth of knowledge about the business of event promotion, McLaughlin will act as a liaison to the AMA Pro Flat Track promoters and will assist AMA Pro Racing with site selection for potential future events.

AMA Pro Racing Headquarters Staff, by Department

Michael Gentry, Chief Operating Officer

Dan Johnsen, Director of Flat Track
Steve Morehead, Flat Track Senior Race Manager

Communications/Technical Operations
Gene Crouch, Director of Communications & Technical Operations
Jared Johnson, Timing & Scoring Manager
Patrick Buganski, Communications Manager

Lisa McCarty, Senior Marketing Manager
Andrew Swain, Marketing & Communications Coordinator

Operations and Accounting
Stacey Melanson, Managing Director of Operations and Accounting
Nicole Spanik, Senior Manager of Accounting

Member Services
Becki Edmondson, Director of Member Services and Event Registration
Sharon McMillan, Senior Membership Services Coordinator/Admin Coordinator
Kim Barnick, Administrative Assistant

Mike Neely, Transportation/Technical Manager

As part of the restructuring, AMA Pro Racing board member David Atlas will transition from Chief Business Development Officer to the role of Strategic Alliance Consultant.

AMA Pro Flat Track will kick off the 2015 season on March 12 and 13 with a doubleheader at the Daytona Flat Track. For tickets and information, please visit

AMA Pro Racing is the premier professional motorcycle racing organization in North America, operating a full schedule of events and championships for a variety of motorcycle disciplines. Learn more about AMA Pro Racing at

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Category: Announcements, ATV, Flat Track, Hillclimb, Motocross, National, Road Racing

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